How to write Page Title?
Page title should be used for on every webpage
Generally the formula should be: website name – keyword | keyword | keyword. Avoid using articles and conjunctions like a, the, and. Use the pipe (|) or dash (-) to separate keywords This is the primary way to optimize title.
The keyword “Online Auction” and “E bay” are more searching words on Search Engine, plus in half sentence we have mentioned our distinctions as well to attract the user. This is the primary way to optimize title of your website.
Page Title and Click Through Rate:
Often times a good webpage title or URL can double or triple your click through rate. You want to make sure your page title is especially made for human consumption, and not just some random ugly keyword stuffed string. Certainly get your primary keywords in there, but make the title readable too, what I would call a SEO title.